Not everybody is cut out to be a tattoo artist. Of course, not every tattoo artist is cut out to be a business person. If you’re a professional tattoo artist—whether you run your own shop or work for someone else—you’re putting your livelihood at risk if you think the appointment is complete when the ink stops flowing. To your clients, the most important part of the appointments are the pieces of art you paint on their bodies; to your bottom line, the most important part of every appointment is the explanation of proper aftercare.
Proper Tattoo Aftercare
There are plenty of things that can go wrong if a fresh tattoo isn’t properly cared for immediately after the work is complete, including:
- Light Spots
If you don’t provide your clients with proper aftercare instructions, the end result could be shoddy artwork that ultimately damages your brand. On the other hand, a bad case of bacteria could send someone to the hospital, which will cost you far more than a few negative reviews on Yelp, particularly if they choose to pursue a lawsuit.
Educate your clients about tattoo care instructions before they leave your chair, and make sure they understand the importance of adhering to your directions. The goal is to prevent infection while speeding up tattoo care healing time.
Being a great tattoo artist isn’t the only thing you need to be successful in this business; you also need excellent insurance. Marine Agency Insurance has been protecting tattoo shops with great policies since 1990. We are passionate about tattoos, specialize in insuring body artists, and we know the ins and outs of your industry. Get your free quote today!